The Consumer division caters to the demands that extend beyond the group’s luxury, technology, and lifestyle divisions. This division offers Qatar’s residents access to some of Europe’s superior skincare and dermatology brands like Garnier, Kerastase, Vichy, La Roche-Posay, L’Oréal Paris – a partner for over 55 years.

The division also distributes consumer personal care brands like L’Oréal Professionnel, Biolage R.A.W, Redken Brews, Essie, Ultra Doux, SkinCeuticals, Maybelline New York, Yardley, Cosmaline, Spartan and many more. The network includes retail outlets and boutiques, department stores and specialised perfumery chains, hypermarkets, supermarkets, hairdressers and hair salons, specialist skin and dermatology clinics, spas, and wellness institutes based in Qatar. Through rigorous market research, planning and forecasting, Consumer and Distribution genuinely responds to consumer demands and increases the market share of its brands to maximize revenues.